How to Build an Email List

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Building an email list is the best way to create relationships with prospects. That’s because people will only subscribe to your emails if they want to hear from you! With a return of $44 for every $1 spent, email marketing remains the king of all marketing channels. So if you’re a small business, building an email list is probably the best marketing asset you can have for generating revenue in the long term. Think of it as your database of potential customers. It gives you the ability to reach the...